Meta Quest partnered with Hypebeast to launch a video series showcasing how the Quest 3s 'Gets you more into what you're into' - targeting our TAYA audience.
To kick off the campaign, we featured Kobbie and Jordan Mainoo in an engaging interview, exploring their brotherhood, downtime and managing new-found fame — highlighting how the Quest 3s seamlessly integrates into their lifestyle. The content authentically captured their bond while demonstrating the immersive capabilities of the Quest 3s.
